Seminars - Sunday, November 20
8 Steps to Launching a Fashion Business That Makes Money
Seminar 1 / Sunday / 9AM to 11AM
During this 2-hour workshop you'll learn the 8 steps to take, and in what order, to have a successful launch in this economy. We’ll cover funding, pricing, manufacturing, and how to find customers for your new business without a huge budget. We’ll also go over 2 real-life case studies of startup budgets so you know what others went through and what to expect.
Speaker: Jane Hamill, Fashion Brain Academy - Cost: $30. REGISTER
Resources for Bay Area Emerging Brands
Seminar 2 / Sunday /11:30AM to 12:30PM
Lana Hogue, garment industry veteran will share resources available here in the Bay Area for start-up and emerging fashion designers. This will include information on the benefits of being a FISF Designer-in-Residence, as well as other affordable resources for prototyping, manufacturing, marketing, and fulfillment. The business of fashion in the Bay Area is unique and you'll want to understand how to leverage it, and get the most from your investment. California garment industry regulations are also unique and strict. Ms Hogue will share insight on the California requirements and how and when to comply.
Speaker: Lana Hogue, Garment Industry 411, Cost: $16 REGISTER
Seminars - Monday, November 21
Want to start your own business?
Seminar 3 /Monday /8:00AM to 8:50AM
Are you ready to take on the responsibilities of being CEO, Head Designer, Marketing Director, and COO? As an emerging talent/start-up, you will be taking on all of these jobs…and many more. For 25 years, John Barle co-owned and operated one of the most successful, independent, “couture” houses in Los Angeles. John invites you to join in the discussion: talk shop, share fears, and ask questions…As you prepare for that next step… making a living with your talent.
Speaker: John Barle, John Christopher Textiles Early Bird Class - No Charge REGISTER
Fabric Sourcing
Seminar 4 /Monday /9:00AM to 9:50AM
Fabric is the biggest expense you face in the garment industry. Finding quality fabric is critical. Streamline your fabric sourcing efforts and navigate the fabric show efficiently and with confidence. Covers fabric sourcing, organizing, inventory and storage, as well as quality assurance with industry standard 4-Point Fabric Inspection.
Speakers:Lana Hogue, Garment Industry 411, Cost: $16 REGISTER
Sustainable Fabrics - What does that mean to you?
Seminar5 /Monday / 12:15PM to 1:15PM
Conscious designers need a space to thrash this question out. Jackie Corlett, designer and founder of Motif Handmade, has decades of experience in fashion accessories and fair trade in Bangladesh, a nation synonymous with fashion's abuse of both people and planet. She candidly shares the pitfalls and amazing potential of working with ethically handmade fabrics that respect their makers, their wearers and don't trash our world! After the presentation join Jackie in her exhibit to continue the conversation
Speakers: Jackie Corlett, Motif Handmade - Cost - $16 REGISTER
Costing & Pricing Your Product Line
Seminar 6 / Monday / 5:15PM to 6:15PM
In order to make money in your business, you MUST understand basic costing and pricing. This seminar will teach you about healthy margins for selling online and wholesale. You’ll learn how to calculate costs realistically and deal with pricing fear. We’ll also cover common pricing mistakes like overestimating your volume, underpricing because you’re “new to the market”, and starting low with a plan to raise prices later. All attendees will get a costing sheet template to download and use.
Speaker: Jane Hamill, Fashion Brain Academy - Cost $16 REGISTER